Drover, Europe's largest car subscription platform sought the help of Shuttlerock with the hope of adopting a mobile-first creative strategy. With the goal of increasing their number of acquired customers and lead to booking conversion rates, the video-to-video creative optimization package allowed them to see just that. After working closely with Shuttlerock on this campaign, the team at Drover learned that a one size fits all approach was no longer sustainable for them, with personalized ad messaging paving their way for future social ad campaigns.