We loved Shuttlerock’s creative approach and how they’ve managed to turn old TVC footage into engaging social content. We’re looking forward to working with them again in the future.

Michaela Mateescu

Performance Marketing Manager

Automobile Case Study

DROVER

The Challenge

Drover, Europe's largest car subscription platform sought the help of Shuttlerock with the hope of adopting a mobile-first creative strategy. With the goal of increasing their number of acquired customers and lead to booking conversion rates, the video-to-video creative optimization package allowed them to see just that. After working closely with Shuttlerock on this campaign, the team at Drover learned that a one size fits all approach was no longer sustainable for them, with personalized ad messaging paving their way for future social ad campaigns. 

The Outcome

1x TVC transformed into 3x mobile-optimized videos

Original Assets 

Mobile-optimised Videos

+ Messaging & CTA's

Vertical Universal (9:16)

30

PERCENT

Increase in lead to booking conversion rate

The Results

30

Increase in lead to booking conversion rate

PERCENT

6

Increase in click to lead conversion rate

Decrease in CPA

25

PERCENT

PERCENT

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