How we work
One engine for every creative challenge.
Combining human craft and AI-powered technology to help the world's biggest brands produce ad creative quickly and consistently, designed to perform.
What we do best
From bringing catalogs to life to keeping every campaign in the moment, Shuttlerock’s ad solutions turn what you already have into fresh, on-brand creative.
Bringing product catalogs to life
Turn static product imagery into beautiful, dynamic video for key sale dates, seasonal moments, and evergreen campaigns, without rebuilding every asset by hand.
See how Hilton grew bookings 13% by connecting their product catalog to Shuttlerock's technology.
Keeping brands relevant in every moment
Build campaigns around live data like weather, sports scores, and pricing, with creative that updates in real time. So your ads always feel timely and relevant.
Discover how Dermalogica used weather-adaptive ads to stay relevant as conditions changed.
Automating creative diversification
Our modular system breaks your creative into interchangeable parts, like backgrounds, product shots, messaging, and CTAs, so you can generate hundreds of distinct variants from a single asset library.
Explore how NinjaTrader increased app submissions and funded accounts with Shuttlerock.
How Shuttlerock works
Build. Create. Learn.
Creative Systems
Creative systems to match your ambition
Making great creative is one thing. Doing it at scale and consistently is another, and it’s where most systems break. But not Shuttlerock. We work directly with your brand, commerce, and creative teams to build a reliable content ecosystem that flexes with your business.
Brand synthesis
We absorb your brand foundations: the insights, guidelines, catalog feeds, portfolios, and any existing assets.
Systematic strategy
Every asset gets a clear job to do, guided by an audience-first strategy built around your business goals.
Continuous creation
Together with your team, we build a creative system that’s designed to amplify content everywhere.
Bespoke Design
Scale without the trade-offs
Scaling up shouldn't mean losing who you are, but too often it does. Templates flatten your brand, and AI slop doesn't sell; it just fills space. That's why our creative engine is fueled by real human craft, from the first idea to the last variation. Creative production that still feels like you.
Automated versioning
Our AI-powered technology handles rendering and resizing automatically, so content runs seamlessly with less oversight.
Product-level design
Whether your catalog has 100 SKUs or 10,000+, every product gets static and video creative designed just for it.
Platform-optimized content
We shape your content to fit the trends, best practices, and placement requirements of every digital platform.
Always-on Intelligence
Smarter with every run
Throwing creative at the wall isn't a strategy, and neither is repeating what didn't work. Our creative engine solves this challenge with an always-on intelligence layer, powered by AI. No more guesswork or brand risk. Just continuous creative optimization and predictable growth.
Ongoing learning
Built-in learning means your engine gets smarter every run, keeping what works and dropping what doesn’t.
Brand protection
Our proprietary AI checks every asset against your brand guidelines, so nothing off-brand ever reaches your audience.
Insight to action
Every campaign's performance data informs what to launch next, so decisions are always backed by real results.
Made with Shuttlerock
Beauty
Clear Start by Dermalogica leverages Shuttlerock AI to produce creative more efficiently
Food & Beverage
Helping Milo execute a 3D video toolkit for the launch of their new MILO Protein Snack Bar.
Shuttlerock’s technology
Built different, to keep you different
Most creative production tools rely on cookie-cutter templates, trading originality for speed. Our AI-powered technology gives you both, so your team can move fast without losing what makes your brand unique.
In their words
"AI Image-to-Video technology has helped us unlock the potential of our dynamic hotel feed advertising, enabling us to showcase the best of what our hotels have to offer through video where a single image couldn’t. All without having to visit over 700 hotels to shoot individual hotel videos, so saving us a huge amount of both time and production budget."
Results
+13%
Increase in bookings
+8%
Return on ad spend
Services used
Video Catalog Ads
AI
Creative Strategy
Scaled Production
In their words
“We were blown away by Shuttlerock. A key challenge for us was communicating that consumers would have to peel off the standard label to reveal the anniversary illustration. Shuttlerock workshopped a brilliant 3D solution that allowed us to harness this marketing challenge as a creative strength.”
Results
42%
Increase in Impression Volume
30%
Decrease in CPM
Services used
3D Video
Creative Strategy
Scaled Production
Video Optimization
In their words
"We partnered with Shuttlerock to adapt our documentary trailers into fit-for-platform and click-through driving paid media assets. Our engagement and view-through rates exceeded all benchmarks. This performance can largely be attributed to the impactful assets Shuttlerock produced for us."
Results
+107%
Higher click-through rate vs benchmark
22M
Video views across target markets
Services used
Creative Strategy
Scaled Production
FAQs
Answers to our top questions
What we do best:
- Catalog to video campaigns: we transform static product imagery into beautiful dynamic video for key sale dates, seasonal moments and evergreen campaigns
- Automated, modular creative systems: we can build you creative from interchangeable creative components such as backgrounds, product shots, messaging and CTAs. Our modular system lets you generate hundreds of distinct variants from a single asset library.
- Live data campaigns: we can build creative plugged straight into live product feeds such as weather, sports results, and events. Your creative can react in real time to what's happening in culture
Outside of this, we can also support other areas of creative production such as creative diversification, platform native toolkits, social remixing, localization and adaption of content and much more. Get in touch with us to find out how we can help.
There are so many benefits by using Shuttlerock. Outsourcing gives you the capacity to deliver high volumes of creative, fast, without adding headcount. Your in-house team and agency stay focused on big ideas while we scale them across audiences, markets and channels. You get specialist tools, consistent on-brand output and costs that flex with your campaign calendar.
We plug in as the creative engine that helps ideas scale across more audiences, markets, channels and moments. We’re not here to replace your creative agency or in-house production team. We support them when they’re under pressure to deliver high volumes of ads, fast.
We work best with brands that already have established brand foundations. Bring us your DAM, product library, catalog or static imagery and we can help you make better use of it. We bring the systems to scale one idea into everything it needs to be.
Whether you’re standing up a quick campaign for an unexpected sales moment or need consistent creative for always-on, evergreen campaigns, we can help.
Our approach is very different from cookie cutter platforms out there. Our creative engine starts with your assets, brand guidelines and data, then generates thousands of on-brand variants across formats and markets. Every asset is checked with our proprietary QA tools, backed by AI to ensure brand control end to end. Quality also means producing ads that work. Our intelligence layer learns your brand’s rules and preferences and turns performance data into insight on what to launch next, so every campaign makes the next one better.