“The Shuttlerock team was great to work with. We were extremely happy with the creative outputs and the way they brought new life into the existing assets. The team listened to our desires and concerns, and ended up exceeding our expectations”
Team @ Blue Chip Marketing Worldwide
CPG Case Study
On-Cor has been delivering quality, convenience, and reliability since 1946. A family favorite, their diverse range of frozen food products makes dinner both easy and delicious. Aimed at bringing families together through their food, On-Cor’s products range from Salisbury steak to lasagna, and everything in between - satisfying the appetites of frozen food lovers across America’s heartland.
On-Cor offers a variety of both frozen multi-serve entrées and frozen, fully-cooked meat products, and has been keeping appetites satisfied and happy across America for over 70 years.
Blue Chip Marketing Worldwide, On-Cor’s creative agency, was tasked with sourcing a high volume of ad creative to use in a fresh campaign across multiple social media channels. With a low production budget, Blue Chip enlisted the help of Shuttlerock to breathe life into On-Cor’s existing creative assets, enabling them to re-purpose assets rather than originating entirely new content.
The aim of Blue Chip Marketing was to increase the completion rate of video ad views, along with providing a more integrated cross-placement campaign with assets optimized across Facebook, Instagram, and Pinterest. Shuttlerock’s ability to iterate quickly and easily, along with their strong focus upon placement optimization, made them a perfect partner to create an integrated suite of high performing creative assets.
Blue Chip enlisted the help of Shuttlerock to breathe life into On-Cor's creative assets, enabling them to re-purpose assets rather than originating entirely new content.